Megan Moroney has officially stepped into her American Girl era, and we are here for it! When collaborations like this come together, it’s a pretty perfect fit as the popular Mattel brand takes American Girl country.
A whole collection of Megan Moroney-inspired fashion and accessories is available now, with an 18-inch doll heading exclusively to Target later this year. From the pink sequined stage outfit and mic stand to the iridescent guitar and VIP accessories, no detail was overlooked with this collection.
“I’ve been an American Girl fan for as long as I can remember” shares Megan Moroney. “One of my favorite Christmas gifts was getting my first American Girl doll, and I still have her in the box at my parents’ house. As a kid, dolls let your imagination run wild…I had mine doing cheerleading stunts and performing concerts, while I also probably cared a little too much about her outfits. Getting to create a collection inspired by my own style feels like such a full-circle moment, and it’s something I’ll always cherish. I hope fans have just as much fun making the collection their own, expressing themselves, and letting their imaginations run wild.”
With Megan growing up playing with American Girl dolls, and now creating one inspired by her own style and music, this is certainly a full circle moment for the country star.
“At American Girl, we’re always looking for new ways to encourage girls to dream big and express who they are through play and fashion.” Pamela Velarde, Head of American Girl at Mattel, shares. “Megan’s authenticity, creativity, talent and unmistakable sense of style have made her a role model for so many young fans, and we’re thrilled to partner with her on a collection that encourages girls to celebrate what makes them unique.”
The fashion and accessories collection is available now at AmericanGirl.com and American Girl retail stores nationwide. Later this year, the new 18-inch American Girl x Megan Moroney doll will be available exclusively at Target, with the doll arriving online at Target.com November 22 and in stores early December, just in time for the holidays.