With sights set on taking her “Nashville spitfire” (People Magazine) status worldwide, RAELYNN officially becomes the face of Too Faced Cosmetics’ “Life’s A Festival” collection. The breakout songstress has built her now-signature look since the debut of her No. 1 album WildHorse (Warner Bros./Warner Music Nashville) last year and even teased the collaboration on Instagram in recent weeks.
Cosmopolitan exclusively reveals products featured in “Life’s A Festival” – including RaeLynn’s favorites like the Rainbow Strobe Highlighter and the Unicorn Tears Bronzer – available February 15, 2018 at TooFaced.com. RaeLynn leads the charge as the first country artist featured as the face of a Too Faced collection, joining a unique curation that includes Katy Perry, Francesca Eastwood and Ireland Baldwin. Sharing details about how her relationship with Too Faced began, RaeLynn chatted with People Magazine last month during Too Faced’s preview event in New York City.
“It’s a dream come true to work with Jerrod, Jeremy and their amazing team at Too Faced,” said RaeLynn. “My fans know I am obsessed with unicorns and all things magical so this collaboration has been written in the stars. The first make up I ever bought was a shadow palette from Too Faced. To be able to be the face of the campaign is a ‘Pinch Me’ moment.”
Based in California and led by Co-Founders Jerrod Blandino, Chief Creative Officer, and Jeremy Johnson, CEO, Too Faced has built a global beauty empire with its playful and empowering designs and products. RaeLynn shares Too Faced’s bold message through her music, as evidenced in her anthemic single, “Lonely Call,” which has tallied over ten million streams since its release. The tune’s accompanying video highlight’s RaeLynn’s emboldened message, garnering nearly two million views since release.
“RaeLynn is dynamic, beautiful, talented and the epitome of the Too Faced girl,” shared Blandino. “I chose her to be the face of our Festival collection because she genuinely loved our La Crème lipstick in the shade Unicorn Tears – and this product was the muse for the entire Festival collection. She sent me the most amazing video telling me how much she loved the product and from there we became good friends!”
More information will be available in the coming months. The Too Faced collection will be available at TooFaced.com beginning February 15, 2018.