This week, Broken Bow recording artist Kristy Lee Cook begins an exciting eight-week viral promotional tour and sweepstakes contest with the Ram Truck brand, offering her fans the opportunity to win a variety of prizes from Ram throughout the summer.
As part of the Ram Summer Tour, Cook will post weekly videos on the Ram Truck brand’s Facebook Page in which she guides fans through an American city, highlighting points of interest and discussing that city’s significance to the Ram Truck family. After viewing Cook’s video, fans can click on a link that directs them to the brand’s blog, Facebook page, Twitter account or YouTube channel in order to uncover a hint about the next stop on the Ram Summer Tour. Participants will then be able to submit their guess through the Ram Facebook page for a chance to win a variety of prizes.
The first 50 fans who correctly guess the upcoming location each week will win one of the following prizes: A gas gift card worth $25, $50 or $100, a camping tent, fish hunter rafts, sleeping bags, duffel bags, and camouflage hunting caps.
Additionally, at the end of each week, one lucky participant will be randomly chosen to win a pair of 2012 jet skis and trailer, or a single seat kayak, including paddles and trailer.
Finally, at the end of the Ram Summer Tour, one very lucky fan will be randomly selected to win the Mega Grand Prize: a 2012 Ram 1500 Laramie Longhorn pickup truck.
Fans will also have the opportunity to acquire one bonus entry per week by sharing the Ram Summer Tour promotion on their Facebook wall. The Ram Summer Tour is scheduled to run now through September 23rd.