ACM Awards Top New Vocal Group winners and AMA Award winners Gloriana have teamed up with Quaker Chewy Granola Bars and the nonprofit organization, Afterschool Alliance, to help raise awareness about the importance of afterschool programs through the Quaker Chewy Afterschool Rocks campaign.
“Gloriana was a natural fit as a featured artist for the Quaker Chewy Afterschool Rocks campaign because of their personal experiences with — and support for — afterschool programs,” said Bill Fiely, senior manager of Quaker Snack Bars. “We hope Gloriana’s music and behind-the-scenes videos will help to inspire and energize a new generation of afterschool activities.”
The Quaker Chewy Afterschool Rocks campaign builds support for affordable, quality afterschool programs that give children opportunities to learn and grow. To help energize afterschool activities, Quaker Chewy has pulled together a must-see music library at www.quakeroats.com/afterschoolrocks, which features more than 250 songs from over 70 artists, including Gloriana, Jordin Sparks, and Jason Derulo. Parents can get codes for two free song downloads from the Afterschool Rocks music library by purchasing specially-marked boxes of Quaker Chewy Granola Bars.
Gloriana, who were chosen to represent country music for the Quaker Chewy Afterschool Rocks campaign, recorded several exclusive videos that give fans an inside look into how they each stay active, how they came to be in a group together, and much more. Parents can check out these videos with their families as well as download 5 featured Gloriana tracks including “How Far Do You Wanna Go?,” “If Your Leavin’,” and “ The Way It Goes” by visiting www.QuakerOats.com/afterschoolrocks.
The Quaker Chewy Afterschool Rocks Campaign will help more than 25,000 afterschool programs nationwide get access to vital resources. The Afterschool Alliance is the nation’s leading voice for afterschool programs, and is dedicated to ensuring that all children have access to quality programs, especially in underserved communities. While 8.4 million children participate in afterschool programs, more than 15 million children are alone and unsupervised after the school day ends due to a lack of affordable programs.
Gloriana is out on their Long Hot Summer Tour 2010 through the Fall. The foursome have started working on their second album. For more information on Gloriana please visit: www.gloriana.com.