Getting Dressed in the Dark released last week on Jaronwood/Universal Republic Records in association with Big Machine Records is currently in the Top 5 on iTunes Top Country Albums. The album’s first single, “Pray For You,” also just reached Gold status, selling more than 500,000 copies.
“Pray For You” recently spent four consecutive weeks at #1 on the Billboard Heatseekers chart before moving into the top 40’s of the Hot 100 chart and the single is currently a Country charts Top 15 hit and rising. The “Pray for You” video, featuring Jamie Pressly, has become a hit on CMT and GAC and was number one on MySpace country videos for three weeks straight.
Rather than using the traditional record label formula Jaron posted “Pray for You” on his MySpace page and then proliferated the songs and himself to social networking sites to share himself and his new music with fans. After hearing the song, “Pray for You” and seeing the video, loyal fans that Jaron calls “FRANS” (friend + fan) began gathering in massive numbers calling Country radio all over the U.S. to request the single.